Geoff Colvin : Jual Otak atau Jual Barang?

Kolum dari editor senior di salah satu majalah bisnes kegemaran saya : Mana lebih untung, jual otak atau jual barang ?

(Fortune magazine) -- I have long held that brainpower trumps all economically - that intellectual capital is the most reliable way to wealth, for a person or a company. But sometimes even brilliance can't outperform the brute force of giant economic trends, and that has been a major theme of the past several years - much to my surprise.