10 September, 2008

Geoff Colvin : Jual Otak atau Jual Barang?


Kolum dari editor senior di salah satu majalah bisnes kegemaran saya : Mana lebih untung, jual otak atau jual barang ?


(Fortune magazine) -- I have long held that brainpower trumps all economically - that intellectual capital is the most reliable way to wealth, for a person or a company. But sometimes even brilliance can't outperform the brute force of giant economic trends, and that has been a major theme of the past several years - much to my surprise.

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